About & experience

A career built around making complex markets make sense.

Product marketing leadership, strategic partnerships, product strategy, and enterprise technology experience.

The approach

Clarity drives alignment. Alignment drives growth.

My work sits at the intersection of technology, customer understanding, and commercial strategy. I have led category repositioning, built product marketing functions, shaped enterprise narratives, and connected go-to-market execution to measurable business outcomes.

Across AI-powered conversation intelligence, mobile marketing, and enterprise platforms, I have focused on the same challenge: making sophisticated technology relevant, differentiated, and valuable to buyers.

Career history

Leadership across the technology lifecycle.

FEB 2018 — MAR 2026

Director, Product Marketing · Marchex

Led company-wide narrative, category creation, pricing and packaging, and product marketing operations at an AI-powered conversation intelligence company.

  • Repositioned the business from call analytics to conversation intelligence.
  • Launched more than 200 AI signals and helped increase enterprise average contract value by 25%.
  • Built repeatable GTM and executive storytelling frameworks; grew launch cadence from ad hoc to three launches per quarter.
SEP 2013 — AUG 2017

SVP, Strategic Partnerships & Product Management · Mobivity

Led partnerships, platform integration, product growth, and industry expansion for a cloud-based mobile marketing and analytics provider.

  • Enabled large-scale deployments across 15,000 enterprise locations via POS and ecosystem partnerships.
  • Integrated products from multiple acquisitions into a unified cloud platform.
  • Reduced operational costs by 15% while maintaining delivery velocity and satisfaction.
EARLIER ROLES

Enterprise technology leadership

Vice President, Mobile Solutions · Hipcricket
Vice President, Sales & Strategic Partnerships · Protext Mobility
Senior Director, Business Development · Amdocs
Senior Director, Worldwide Solutions Engineering · Qpass
Director, Worldwide Field Technical Solutions · Tatara Systems
Director, Global Solutions Engineering · Openwave Systems
Principal Consultant · Oracle Corporation

Core strengths

Strategic thinking, operational delivery.

Category creation & positioningEnterprise AI & data intelligenceGTM strategyExecutive storytellingPricing & packagingProduct-led growthAnalyst relationsCustomer & sales enablementPMM operationsCross-functional leadershipRevenue accelerationStrategic partnerships
Education

University of Washington

B.A., Business Administration / Finance

Interested in working together?

Let's discuss what your market needs to understand next.

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